Dar a conocer a los jóvenes que con Caixa Ontinyent puede tener el Carnet Jove asociado a una tarjeta y obtener infinidad de ventajas.
Basado en el insight, “todo el mundo quiere ser joven”, realizamos una campaña de cuñas, posts y banners en tono de humor para dar a conocer que, con el Carnet Jove de Caixa Ontinyent puede disfrutar de innumerables ventajas, pero sólo si eres joven puedes aprovecharlas.
Idea creativa / Estrategia digital / Banners / Radio / Gráfica
RRSS / Digital / Radio / Prensa
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