Club Cámara

Brief

Cámara Valencia lanza un club para empresas, el Club Cámara. Para ello, necesita una identidad visual y definir la arquitectura de marca, para poder organizar las diferentes opciones de pertenencia que tiene el Club, que tienen entidad por sí mismas.

Estrategia

Aprovechar el nombre y el reconocimiento de Cámara de Valencia para dotar al Club de notoriedad, reconocimiento y todos los valores de la marca madre.

Desarrollo

Identidad corporativa / Identidad visual / Arquitectura de marca / Herramientas fuerza de venta.

todos

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